I’m a People Pleaser. I love to solve people’s problems and make them happy. Most of the time it’s a good thing to be, but it can also have its down-sides.
Us People pleasers are nice, helpful and often willing to go above and beyond for people. But the negative side is that it can be hard to switch off the nice button and say no to people, or prioritise doing stuff for ourselves sometimes.
So when I ask other People Pleasers who their ideal client is, they can struggle to be specific because they want to help everyone. Unfortunately, serving everyone is not an option when it comes to business!
It’s ok to please yourself sometimes!
When you run a small business or organisation and have limited time and resources, why would you spend your time working for people who don’t light you up?
And don’t you find that your work day seems to drag on a bit longer when you’re doing the ‘meh’ tasks than when you’re doing your ‘I-feel-like-this-is-what-I-was-put-on-this-earth to-do’ tasks?
You don’t have to work with people who are too demanding or make you feel uncomfortable.
And even if someone you love working with asks you to do work that you are capable of doing but find dull, you don’t have to do that either!
Who is my ideal client?
My ideal client is someone who I enjoy working with, who gives me work that I can get really excited about, and who sees the value in what I do.
When I first started Black Bee Creative I was happy to take any work going, as long as I could pay my bills. I’ve been really lucky and I’ve rarely regretted working with anyone, but I have to be honest, some of the work I did early on was a bit dull.
But these days I regularly ask myself “Who is my ideal client?”, “Who do I enjoy working with” and “Who really appreciates what I do?”.
I look for more fulfilment in my work. I enjoy working with my ideal clients – lovely passionate people who do good things and want to make a difference in the world. My days whizz by and I feel good about what I do – both for myself and for them.
If you say no to your ‘not-so-ideal-clients’ then you’re making space for the ‘lighter-uppers’ (no, it’s not a real word) and allowing yourself to please the people who please you too!
Doesn’t that sound dandy?
If you’d like to get some help to answer the question ‘who is my ideal client?’, then book an Ideal Client Discovery Call with me and I can help you find the clients that bring you joy!