Her original logo was a tree with thin branches and small circles of green, yellow and orange representing leaves which I felt looked a little autumnal - as if the tree was at the end of it's life. As you can see the concept has remained the same but I addressed the balance of tree and leaves, so it is now lush and thriving, which reflects what Lisa does for her clients. I grounded the tree within a square to give it more impact and added a clear sans-serif font.
When this was complete I incorporated it in to designs for a business card, letterhead, invoice template and pull-up banners.