Like most businesses, you want to look your best, to be taken seriously, and to be recognised as a high-quality brand.
Did you know that the human brain processes images 60,000 times faster than text? That’s ridiculously fast!
And that’s why photography is often what makes that first impression when people visit your website, or social media, or see your printed materials.
In fact 63% of customers think that the quality of an image is more important than the text information about a product.
Images can tell a story. A carefully composed image can evoke an emotion, a dream or a vision in a way that words can’t. They really do speak a thousand words!
It helps to show the essence of your business – especially if the business is very personal to you. It can be an easy way to accentuate the ‘YOU-ness’.
(Which also ties in to the old saying – people buy from people they like!)
Do you:
• Feel that you’ve not got your photography quite right.
• Worry that you’re not giving the best impression.
• Use off-the-peg stock photos or phone snaps.
• Not know what images you need.
Well, have no fear, because Black Bee Creative can help you with all of that!
We offer sessions for headshots, product shoots plus studio and location brand shoots. These can take from an hour, up to a full day, depending on what you would like to achieve.
The process starts with looking at what you want to use your photos for, and create a mood board to ensure that they fit with your brand. We can advise on the types of shots you need, and where they should be taken. We can even arrange to get your hair and make up done if you would like some help with that too!
You will receive fully edited images with license to use for any purpose. We’ll also supply them in both high resolution for print and low resolution for online use, so you don’t have to faff about with those details.
These can be used to increase the ‘YOU-ness’ of your marketing, such as:
• Website
• Online shop
• Product brochures
• Social media
• Blogs
• Newsletters
• Advertising
• Banners
• Press releases, and so on.
At a brand shoot we aim to get a variety of photos to cover lots of eventualities.
We encourage you to bring different outfits so the photos don’t look too similar. If you fancy theming your images by the season you could even bring your Christmas jumper and your summer dress along!
Also, we love it when people bring props to work with, as they help to bring out your ‘YOU-ness’, and tell the story better.
It’s similar for product shoots, but instead of clothes, we can change the setting and props.
While it’s good to have clean and clear studio images, depending on the product, you may also like to have some lifestyle, or work in progress images too. We can help you work out what you need, and how best to get the result.
With a stack of professional photos you will:
• Appear more professional.
• Be more easily recognised.
• Look completely unique.
• Feel more confident.
• Give a great first impression.
• Tell your story in a way that words can’t.
And what’s not to love about that?
If this sounds good to you, just drop me a message, or give me a call to talk about setting up your bespoke shoot!